Wildstone Capital Ltd. (“Wildstone”), a manager of outdoor advertising and media assets in the United Kingdom, and Insite Poster Properties Ltd. (“Insite”), an owner and operator of out-of-home (OOH) assets, have combined to focus on meeting the growing demand for OOH media across the UK.
Founded in 2010, Wildstone manages third-party OOH sites in the UK on behalf of asset owners, as well as a very small portfolio of its own sites. The company has a management team with a proven track record of successfully executing on new growth strategies in the UK market and boasts significant expertise in managing an OOH platform.
Insite was founded in 2004 and owns and operates advertising sites in the UK. The firm is led by a strong team of industry veterans and has a portfolio distributed throughout the UK’s major metropolitan areas.
The combination of Wildstone and Insite will enhance the advertising offerings available to media owners and improve the quality of OOH media delivery in the UK by combining best-in-class operational and managerial expertise with a high-quality portfolio of media assets.