Danielle Finch is responsible for driving the diversification of Wildstone’s business model, expanding the company’s presence into new out-of-home environments beyond its traditional roadside portfolio. This includes sectors such as retail, petrol stations and airports, as well as the introduction of new digital formats to support continued growth.

Danielle has driven the company’s successful rollout of D6 formats in the UK, including a large-scale deployment as part of the Motor Fuel Group project.