Format: PVC snow globe with eight 2.7m x 2.7m digital screens

Build Date: November 2013

Wildstone was instructed by Westminster City Council to provide means of protecting the Shaftesbury Memorial and Eros Statue in Piccadilly Circus from vandalism over the festive season, whilst generating an income for the site through outdoor advertising.

Wildstone designed an impressive 11m inflatable PVC snow globe which would protect the historic memorial whilst creating a beautiful festive scene for the enjoyment of the public. Wildstone’s in-house planning team successfully gained consent for the erection of the snow globe and digital screens over the Christmas and New Year period until 2016.